CHCH: Author Paul Klein talks about the growing issue of social washing

Now more than ever companies are taking a stand on social and political issues, but usually for short-term promotions. Social change expert and author of ‘Change for Good‘, Paul Klein, joined us today to talk about the growing issue of ‘social washing’.

Check full interview here.

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CTV: Impakt Foundation's founder Paul Klein talks about his book "Change For Good", and how consumers can play an active role in social change.

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Forbes: Canadian Author And Founder Of Impakt Urges Companies To Stop ‘CSR Lite’ And Start To Solve Social Problems